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><channel><title>American Peyote &#187; Joey L</title> <atom:link href="http://blog.americanpeyote.com/tag/joey-l/feed/" rel="self" type="application/rss+xml" /><link>http://blog.americanpeyote.com</link> <description>Photographer, director, thinker near Zurich Winterthur Switzerland</description> <lastBuildDate>Mon, 30 Jan 2012 12:12:53 +0000</lastBuildDate> <language>en</language> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</sy:updateFrequency> <generator>http://wordpress.org/?v=3.3.1</generator> <item><title>Sessions with Joey L – DVD Tutorial Review</title><link>http://blog.americanpeyote.com/2009/10/21/sessions-with-joey-l-dvd-tutorial-review/</link> <comments>http://blog.americanpeyote.com/2009/10/21/sessions-with-joey-l-dvd-tutorial-review/#comments</comments> <pubDate>Wed, 21 Oct 2009 13:15:20 +0000</pubDate> <dc:creator>Mark</dc:creator> <category><![CDATA[Photography]]></category> <category><![CDATA[Photoshop]]></category> <category><![CDATA[Joey L]]></category> <category><![CDATA[review]]></category> <category><![CDATA[Sessions]]></category> <category><![CDATA[Tutorial]]></category><guid
isPermaLink="false">http://blog.americanpeyote.com/?p=1400</guid> <description><![CDATA[This is a review of the Sessions with Joey L DVD Tutorial, including a break-down of the DVD content and how I feel it applies to my photographic directions and how it might be useful to other people. Back in the fall of 2007 I was spending my days in a Tokyo dorm room playing [...]]]></description> <content:encoded><![CDATA[<p><p
style="text-align: justify;"><em>This is a review of the <a
href="http://www.joeyl.com/sessionswithjoeyl/" target="_blank">Sessions with Joey <span
class="caps">L DVD </span>Tutorial</a>, including a break-down of the <span
class="caps">DVD</span> content and how I feel it applies to my photographic directions and how it might be useful to other people.</em></p><br
/><p
style="text-align: justify;">Back in the fall of 2007 I was spending my days in a Tokyo dorm room playing around with Photoshop, and decided it was time to pick up some sort of tutorial <span
class="caps">DVD</span>.&#160; Yes, you can learn and be inspired without needing to buy these things, but I break my brain trying to figure out stuff like applying Altair Optistruct optimization strategies to fatigued composite structures with barley a manual to work with.&#160; So with Photoshop I was looking for a way to relax and get a grounding in photo processing, so I bought the JoeyL Photoshop Tutorial <span
class="caps">DVD</span> by photographer Joey Lawrence.&#160; It was well received by some, ridiculed by others, and I found it to be a good buy.&#160; However, I&#8217;m able to pull a great deal of knowledge from anything, due to my training in figuring out ball-busting simulation programs like Nastran.&#160; However, for my purposes, what was lacking from the Photoshop Tutorial <span
class="caps">DVD</span> was the connection between lighting and shot setup and Photoshop processing.&#160; So when Mr. Lawrence released his Sessions with JoeyL <span
class="caps">DVD</span>, I watched the trailer, and then decided to drop 200 <span
class="caps">USD</span> on the <span
class="caps">DVD</span>.</p><br
/><p
style="text-align: justify;"><strong>First some background on me</strong></p><br
/><p
style="text-align: justify;">Here&#8217;s my situation.&#160; I&#8217;ve mainly focused on learning photography and lighting during the last two years.&#160; This was mainly in my spare time while finishing my Doctor of Science degree at <span
class="caps">ETH </span>Zurich&#160; I read Strobist in between experiments, and sometimes sketched out lighting diagrams at the <span
class="caps">SPIE </span>Smart Materials conferences.&#160; Since starting a normal job I&#8217;ve had time to develop a lighting and processing look that I like, which fits with what I see in my head.&#160; To this end I finished with taking only self-portraits and started organizing model shoots.&#160; The last piece is nearly in place and that is making a strong link between vision and reality.&#160; Taking the image in my head and easily making it a tangible medium people can hold in their hands or see for themselves.&#160; I sketch out shoot ideas, design lighting concepts, network, and do my own Photoshop.&#160; Foe me it&#8217;s all part of the process of Arience, the integration of Art and Science in my life.&#160; In my view, everyone is a poet and an engineer.&#160; I attended a Strobist seminar and picked up the Sessions <span
class="caps">DVD</span> to get a better perspective on how other photographers work, see the process of concept to photo in other people.</p><br
/><p
style="text-align: justify;"><strong>The Sessions content is broken down as follows</strong></p><br
/><p
style="text-align: left;"><strong>Lighting Theory</strong></p></p><p><ul><em>The Vision</em></ul></p><p><ul><em>Lighting Theory &#8211; The Basics</em></ul></p><p><ul><em>Lighting Theory &#8211; Advanced Technique</em></ul></p><p><ul><em>The Necessary Tools</em></ul></p><p><ul><em>Modifiers</em></ul></p><p><p
style="text-align: left;"><strong>Photoshoots</strong></p></p><p><ul></p><p><div
style="text-align: left;"><em>Forbes Assignment</em></div></ul></p><p><ul></p><p><div
style="text-align: left;"><em>Monty Are <span
class="caps">I CD </span>Artwork</em></div></ul></p><p><ul></p><p><div
style="text-align: left;"><em>Thrillogy Advertisement Shoot</em></div></ul></p><p><ul></p><p><div
style="text-align: left;"><em>Model Test Shoot</em></div></ul></p><p><ul></p><p><div
style="text-align: left;"><em>Strange Familiar</em></div></ul></p><p><p
style="text-align: left;"><strong>Business</strong></p></p><p><ul></p><p><div
style="text-align: left;"><em>Business Lecture</em></div></ul></p><p><ul></p><p><div
style="text-align: left;"><em>Trust</em></div></ul></p><p><ul></p><p><div
style="text-align: left;"><em>Misc Q&#038;A</em></div></ul></p><p><p
style="text-align: left;"><strong>Travel</strong></p></p><p><ul></p><p><div
style="text-align: left;"><em>Travel Lecture</em></div></ul></p><p><ul></p><p><div
style="text-align: left;"><em>Ethiopia: Behind the Scenes</em></div></ul></p><p><p
style="text-align: left;"><strong>Photoshop</strong></p></p><p><ul></p><p><div
style="text-align: left;"><em>Compositing</em></div></ul></p><p><ul></p><p><div
style="text-align: left;"><em>Using Color Curves</em></div></ul></p><p><ul></p><p><div
style="text-align: left;"><em>Strange Familiar &#8211; Swapping Skies</em></div></ul></p><p><ul></p><p><div
style="text-align: left;"><em>Experimenting with Blending Modes</em></div></ul></p><p><ul></p><p><div
style="text-align: left;"><em>Black and White Conversion</em></div></ul></p><p><ul></p><p><div
style="text-align: left;"><em>Tonal Colorizing</em></div></ul></p><p><ul></p><p><div
style="text-align: left;"><em>Fixing Blown Highlights</em></div></ul></p><p><p
style="text-align: justify;">There&#8217;s something that always floats around in my head, namely that photography isn&#8217;t difficult, and it gets easier every year.&#160; Images which took a full production studio to create 20 years ago can now be done in a bedroom quicker and with fewer resources.&#160; The thing that interests me is the process and approach a person takes to the whole idea of photography from concept to lighting to final image, and I think this has been well communicated in the Sessions <span
class="caps">DVD</span>.</p><br
/><p
style="text-align: justify;"><strong>Lighting Theory: </strong>Joey explains his philosophy and how he sets up lighting.&#160; Then he moves on to modifiers and how the ones he uses to define the character of his images.&#160; If you know nothing of lights and modifiers this is a great video, if you know everything already you probably won&#8217;t buy this <span
class="caps">DVD</span> anyways.&#160; I fall in the middle, and found this to be a very interesting section.&#160; It didn&#8217;t totally revolutionize my ideas on lighting, but did make me think a bit more outside of the Strobist softbox.</p><br
/><p
style="text-align: justify;"><strong>Photoshoots:</strong> Joey presents a walk-through, behind-the-scenes videos of different shoots including bands, a plastic surgeon, and a model test shoot.&#160; Throughout Joey gives explanations of lighting and concept, and you can draw a direct link between how he works and his previously described Lighting Vision.&#160; Also interesting here is seeing the photographer-model interaction.&#160; This is an important, I think the most important part of a shoot.&#160; I try to make an emotional connection with models and explain what I&#8217;m trying to create in a shoot, and it&#8217;s interesting to see the way Joey works in these different situations, working with a <span
class="caps">TFP</span> model versus a highly successful surgeon versus a band releasing a new CD.&#160; All in all, very cool to see.</p><br
/><p
style="text-align: justify;"><strong>Business:</strong> Joey describes how he grew and developed as a photographer, the value of a portfolio, how he gets jobs, basically a discussion on how he works as a businessman.&#160; Again, this is great to see, and would be interesting for anyone contemplating a business (even outside photography), because he focuses on the personal drive and interaction which are needed, as opposed to just having a slick portfolio online somewhere.&#160; He also has a video on Trust and how important it is for business as well as directing shoots, again, very cool stuff to hear about.</p><br
/><p
style="text-align: justify;"><strong>Travel: </strong>Focus is&#160;on Ethiopia, and a lot about how he understands the culture of his subjects before blasting them with a Profoto strobe.&#160; You don&#8217;t need to be planning a trip to Africa to get a lot out of these videos, they focus on the human connection between photographer and subject, a topic often missed and usually never even brought up in internet forum discussions (well, the ones I read at least).&#160; The Travel section is great for looking at the human side of photography, and focusing less on the technical side.&#160; It&#8217;s also a great motivational video if you&#8217;re the type who always thinks of traveling but hasn&#8217;t jumped on the plane yet.</p><br
/><p
style="text-align: justify;"><strong>Photoshop:</strong> Here are presented a few popular techniques, many things people are always asking about on the internet.&#160; Yes, you can also find internet videos on the basic techniques, but it&#8217;s the application of those techniques in the larger puzzle which is of value here.&#160; If you want to buy the <span
class="caps">DVD</span> just for Photoshop, you&#8217;re better off looking at something else (I recommend Skin Photoshop the book).&#160; The Photoshop section fits in very well with the rest of the <span
class="caps">DVD</span>, bringing the vision full circle to the post processing stage.&#160; This was something I found lacking in his Photoshop <span
class="caps">DVD </span>Tutorial, because there a strong connection wasn&#8217;t made between lighting and post-processing.&#160; Here however, you can see how the images from the Strange Familiar shoot are processed, including a new sky, and in this way you get a feeling for the whole process from start to finish.</p><br
/><p
style="text-align: justify;"><strong>Why I Liked It</strong></p><br
/><p
style="text-align: justify;">What I like is seeing concept development in other people, and seeing how they think and work.&#160; I like understanding their philosophy of creation and ideas or their approach to concept development and how it&#8217;s realized in a final form &#8211; be it a picture or an elegant toaster.&#160; In this way, I think the Sessions <span
class="caps">DVD</span> is fantastic, and I recommend it instead of taking a workshop (if you have to choose).&#160; Sessions gives you a feeling for the whole process from lighting philosophy, through shoot execution, the business approach to final Photoshop editing, and throughout out you get a feeling for the human connection as a main driver of the process.</p><br
/><p
style="text-align: justify;"><strong>Is it worth the Money?</strong></p><br
/><p
style="text-align: justify;">Is $200, $250, $300 too much for a photography <span
class="caps">DVD</span>?&#160; Maybe yes, possibly no.&#160; I paid $200 for my copy, and I&#8217;m ok with that. The Zach Arias <span
class="caps">DVD</span> is $250, the Strobist $135, and new ones come out all the time from places like Lighting-Essentials, Scott Kelby (how many remixed Photoshop books can we release this year?) and David&#160;Honl (to name a very few).&#160; But not all are coming from a working commercial photographer who shoots stuff I find interesting.&#160;This isn&#8217;t the same as a working educator who also takes nice photos.&#160; There is a significant difference here.&#160; It&#8217;s easy to say, &#8220;you need to do this, this and this&#8221; to make cool pictures, it&#8217;s another thing to be a working photographer at this level and showing the whole process.</p><br
/><p
style="text-align: justify;">I consider it the difference between learning Physics from a tenured professor who hasn&#8217;t written a new publication in 2 years versus a&#160;Richard Feynman (even after he was at the top of his field, you can find some of his lectures on the net).&#160; Maybe this sounds harsh, but my main critique of 90% of the photography/Photoshop learning material I see&#160;for free from internet sources as well as some&#160;professional educators is the lack of vision, and for me that makes all the difference.&#160; The Sessions <span
class="caps">DVD</span> is a tutorial with Vision and Heart.&#160; But maybe that&#8217;s just me?&#160; I got so bored with McNally&#8217;s Hot Shoe Diaries I didn&#8217;t get half-way through it, but I love re-reading Michael Grecco&#8217;s <em>Dramatic Portrait</em>.&#160; It&#8217;s just what gets me off.</p><br
/><p
style="text-align: justify;">I&#8217;ve also reviewed and still like the <a
href="http://blog.americanpeyote.com/2007/10/17/joeyl-tutorial-review-behind-the-scenes/">JoeyL Behind the Scenes Photoshop <span
class="caps">DVD</span></a>, the reason being that the focus isn&#8217;t placed on minute details of levels and curve operations, but because it focuses on process and development.&#160; This is the same philosophy I use in engineering research, so maybe that&#8217;s why I like it.&#160; The details can always be ironed out, but if you don&#8217;t have that overall big picture (that thing you&#8217;re reaching for) in your head, then you won&#8217;t have a clue about which details need to be fine-tuned.&#160; This is one thing I wasn&#8217;t getting from reading Strobist or attending a seminar &#8211; but I just learn differently than other people, and so do you.&#160; I don&#8217;t need someone to <em>make</em> me creative, I do that on my own, sometimes vie <a
href="http://blog.americanpeyote.com/2009/10/14/the-scream-inspiration-via-acute-boredom/">induced boredom</a>.&#160; It&#8217;s just cool to see how other people are creative in the scope of their vision.</p><br
/><p
style="text-align: justify;"><strong>Brass Tacs</strong></p><br
/><p
style="text-align: justify;">The Sessions <span
class="caps">DVD</span> isn&#8217;t some blue pill to take with a whiskey chaser, promising you everlasting creative abilities as well as the drive to bring your vision into the world.&#160; It&#8217;s just another piece in the puzzle. Seek your knowledge in the way you know will be most effective for your own personal learning style.&#160; I get Photoshop technique inspiration by <a
href="http://blog.americanpeyote.com/category/creativity/artcast/">actually painting</a>, I get lighting inspiration when I&#8217;m listening to a <a
href="http://blog.americanpeyote.com/category/barcamps/web-monday-zurich/">Web Monday</a> talk or a&#160;smart materials presentation.&#160; No two people learn the same way, so find out what works for you and exploit it to make your own visions a reality.</p><br
/><p
style="text-align: center;">&#160;<em><p><a
href="http://blog.americanpeyote.com/2009/10/21/sessions-with-joey-l-dvd-tutorial-review/"><em>Click here to view the embedded video.</em></a></p></em></p></p><div
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